Colour Testing

Pink is often associated with girls. When a baby girl is born, it is normally dressed in pink clothes. This stereotype has changed over time, because the colour pink used to be associated with baby boys. This is because pink comes from the colour red, which represents blood and violence.

Blue is often associated with boys. Baby boys are usually dressed in blue. This stereotype has changed over time, because people used to dress their baby girls in blue. They did this because blue is the colour The Virgin Mary wore. It represents purity and innocence. It is also very calm and serene.

Red can represent two very different ideas. It can represent horror, blood, gore, and violence. It can also represent the devil. On the other hand, love can be associated with love, romance and passion.  It encourages confidence and action; and catches attention.

Green is often used to represent the earth, and nature. Companies use it to portray the idea of ‘being green’.  It is soothing, and helps to alleviate depression, anxiety and nervousness.

Yellow is the colour of optimism, happiness, and enlightenment. It represents joy.

Purple has royal and mystic qualities. It is calming, uplifting, and stimulates creativity.

Brown is associatied with all things natural and organic. It gives a feeling of wholesomeness.

White represents purity, neutrality, and cleanliness. It also represents the idea of fresh beginnings.

Grey is unsettling and is often associated with depression, loss and misery.

Black is powerful, authoritive, and sophisticated. It is mysterious, and can evoke strong emotions. Too much black can be overwhelming.